Massage Studio · Kansas · Local Search · Paid Media
344 Bookings in 30 Days, 228 of Them From Google.
For an appointment business, the best marketing number lives in the booking calendar.
344bookingsBooking system · one location · last 30 days
128from Google AdsBooking system source label · last 30 days
100from Google searchBooking system source label · last 30 days
THE PROBLEM
Found, Trusted, Booked, on a Small Budget.
A single-location massage studio needed people searching nearby to find it, trust it and book, on a limited budget.
WHAT WE DID
Manage the Profile and the Ads. Measure in the Calendar.
We managed the studio's Google Business Profile and its Google advertising, and read the results in the booking system instead of the ad platform alone.
Local Search
Paid Media
WHAT CHANGED
The Numbers, With Their Screenshots.
Each number comes from the platform it ran on. Open any card to see the original.
344
bookings in 30 days
128 from Google Ads, 100 from Google search and 81 direct, as labelled by the booking system. Booking sales: $30,935.
Booking system · one location · last 30 days
The profile holds a 5.0 rating across 510 Google reviews.
Over our time together the studio grew from one location with two therapists to two locations with six.
WHAT WE LEARNED
The best marketing metric isn't always in the ad platform.
Example
