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CAREERS AT PANDAPATH

Do Work Local Owners Can See.

We help independent restaurants and local businesses get found, get chosen and keep growing. We’re a remote team of 35+, and we’re hiring.

  • Remote
  • 35+ people
  • English and Chinese
Example
Team calendarThis week · ET
Strategy & AccountsCreative & ContentSearch, Ads & Web

THE WORK

What Your Week Looks Like.

Real businesses, real owners, real results to report. Here is the kind of work each team does.

Three teammates review a report together on a laptopExample

Strategy & Accounts

This week you might:

  • Plan the month for a hot pot restaurant with its owner.
  • Read the numbers and say what moved and why.
  • Keep creative, ads and search work on schedule.

You’ll use

See Strategy & Accounts roles
A crew films a cook at work in a restaurant kitchenExample

Creative & Content

This week you might:

  • Shoot and edit the Reel for a new menu item.
  • Design the flyer and the post that go with it.
  • Write captions in the owner’s voice, in English and Chinese.

You’ll use

See Creative & Content roles

HOW WE WORK TOGETHER

Remote, on One Calendar.

You work from home. Our clients are across North America, so most meetings run on US business hours. Each role says the hours it needs.

  • Two languages. Many roles work in English and Chinese. Each role lists what it needs.
  • Written first. Briefs, feedback and reports are written down, so time zones don’t slow you down.
  • Teammates nearby, sometimes. Our team is based around Hebron, KY, Hong Kong and Fuzhou.

9:00 AM – 6:00 PM US Eastern time.

Your local time shows here once the page loads.

HOW WE WORK

Three Things We Ask of Everyone.

  1. Example
    BriefHot pot restaurant · November
    “Weekends are full. Tuesday to Thursday dinners are not.”The owner, on the kickoff call
    Goal this month
    Fuller weeknight dinners
    We do first
    Weeknight set menu post and a Google listing update
    1

    Owners first.

    Every plan starts with what the owner needs this month: busier weekdays, a full opening week, more bookings.

  2. Example
    Monthly reportOctober vs September
    What movedBySource
    Calls from the Google listing+24Google Business Profile
    Website bookings+11Google Analytics
    Reel views+3,400Instagram Insights
    2

    Show the number.

    Reports say what moved, by how much, and where the number came from.

  3. Example
    ProjectWeeknight set menu
    1. BriefYou read it and ask questions
    2. PlanYou write the plan
    3. MakeYou shoot, write or build it
    4. LaunchYou put it live
    5. PresentYou show the owner what moved
    3

    Own it end to end.

    You see your work from the brief to the result, and you present it.

THE TEAM

The People You’ll Work With.

Some of the 35+ people behind PandaPath. Meet the team

  • Demi DingDemi DingFounder & CEO
  • Jessie QiuJessie QiuCo-Founder & Operations Manager
  • Marry WangMarry WangMarketing Director
  • Channi LiChanni LiVP of Business Development
  • Dan ChenDan ChenProject Manager
  • Reavy LinReavy LinContent Lead
  • Lydia LinLydia LinMarketing Consultant
  • JenniferJenniferBrand Specialist

OPEN ROLES

We’re Hiring.

All roles are remote. Open a role to see the work and what you bring.

5 roles
  • Account ManagerExample Strategy & AccountsRemoteFull-timeEnglish + Mandarin

    What you’ll do

    • Run monthly check-ins with restaurant and local business owners.
    • Turn each month’s results into next month’s plan.
    • Keep the creative, ads and search teams on one schedule.

    What you bring

    • Agency or client-service experience.
    • Clear, calm writing in English and Chinese.
    • Comfort with Google Business Profile, Meta and simple reports.

    Apply for this role

  • Social Media & Content SpecialistExample Creative & ContentRemoteFull-timeEnglish + Mandarin

    What you’ll do

    • Plan and post content for several local brands each week.
    • Write captions and replies in the owner’s voice.
    • Brief creators and review their drafts.

    What you bring

    • A portfolio of real posts you made for a business.
    • Instagram, TikTok and Xiaohongshu know-how.
    • Canva or Adobe skills.

    Apply for this role

  • Video EditorExample Creative & ContentRemoteContractEnglish

    What you’ll do

    • Cut short-form video from shoot footage.
    • Add captions, music and on-screen text.
    • Deliver versions for Reels, TikTok and ads.

    What you bring

    • A reel of short-form work.
    • Premiere Pro or CapCut.
    • Fast, tidy file handling.

    Apply for this role

  • Paid Media SpecialistExample Search, Ads & WebRemoteFull-timeEnglish

    What you’ll do

    • Set up and run Meta and Google Ads for local businesses.
    • Track calls, bookings and orders, not just clicks.
    • Report what each dollar of the budget did.

    What you bring

    • Hands-on Meta Ads Manager and Google Ads experience.
    • Comfort with conversion tracking.
    • Clear reporting habits.

    Apply for this role

  • Local SEO SpecialistExample Search, Ads & WebRemoteFull-timeEnglish

    What you’ll do

    • Audit and fix Google Business Profiles and listings.
    • Plan review requests and replies.
    • Track map rankings and calls month to month.

    What you bring

    • Local SEO experience for small businesses.
    • Attention to detail with names, hours and menus.
    • Google Search Console and Analytics basics.

    Apply for this role

  • Don’t see your role?Send us your resume anyway. We keep it on file and reach out when a role fits.Send a general application

APPLY

Apply in Two Minutes.

  1. 1
    Apply

    Send your resume and, if you have them, two or three work samples.

  2. 2
    Intro call

    A video call with our team about the role and how we work.

  3. 3
    Portfolio review or short task

    Then a team interview and an offer.

We reply to every application within 10 business days.

We only contact candidates from an @pandapath.us address, and we never ask for payment.

      Online applications aren’t open yet. Please email your resume to careers@pandapath.us.

      Prefer email? careers@pandapath.us

      FAQ

      Questions Before You Apply.

      Is every role remote?

      Yes. Every role on this page is remote. Each role says if it needs hours that overlap with US business hours.

      Do I need to speak Chinese?

      Not for every role. Each role lists the languages it needs. Many of the owners we work with prefer Mandarin or Cantonese, so it helps.

      What can I upload?

      PDF or PNG files, up to 10 MB each: one resume and up to three work samples. For a bigger portfolio, add a link.

      How long does hiring take?

      We reply to every application within 10 business days. If we move forward, the intro call, the review and the team interview usually follow over the next few weeks.

      I’m a creator. Where do I apply?

      Creators and influencers work with us through the Creator Hub, not this page.

      I don’t see a role that fits.

      Send a general application. We keep it on file and reach out when a role fits.

      RUNNING A BUSINESS?

      Looking for Marketing, Not a Job?

      Tell us about your restaurant or local business. We’ll show you what to fix first.

      Get Your Growth AssessmentNo cost. No obligation.